MAC Vision

I produced a high-impact global conference for MAC Cosmetics in Barcelona, bringing together the brand’s top artists and international teams for an inspiring two-day experience. This dynamic event featured insightful presentations from MAC’s global corporate leaders, live demonstrations showcasing innovative techniques, and ample opportunities for professional growth and networking. The conference culminated in a memorable celebration, where one of Barcelona’s premier clubs was transformed into “Club MAC” for an exclusive, brand-immersive party. This project combined strategic planning, cultural creativity, and flawless execution to deliver an unforgettable experience that celebrated the artistry and spirit of MAC Cosmetics; from managing external vendors and AV/production teams to coordinating with local Barcelona partners and the venue, I ensured every detail was meticulously handled to reflect the brand’s dynamic energy and bold creativity.